Sandra Koch has a degree in mathematics with additional majors in economics and computer science. She began her professional career at a CEP (courier express parcel) company before moving to Hapag-Lloyd AG in Hamburg in 2008. In 2015, she took over the position of Director of the “Market Intelligence” team, which is part of the “Data Insights & AI” department. Sandra brings in-depth expertise in market analysis and data-driven decision making and plays a central role in the strategic development of Hapag-Lloyd.

The Pop in Your Job
I love my job because it offers a dynamic and engaging environment where every day brings something new. Working with a great team and a broad network, both internally and externally, has deepened my expertise in the field of Market Intelligence. The field is constantly evolving, with new data sources and unexpected challenges that keep me learning and developing. Even seemingly simple topics can be part of a complex system, requiring smart but pragmatic solutions. The industry’s many influencing factors ensure that my role remains exciting and full of challenges Working in an inspiring international company with great colleagues and fun activities adds to the enjoyment. Most importantly, I see the real impact of our team’s work—our data and analysis contribute to key decisions across the organization. The combination of challenge, collaboration, and meaningful contributions makes my work truly satisfying.